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Aflac Everwell

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Introducing: Aflac Everwell

 

Aflac is the largest provider of supplemental insurance in the United States, and the brand faces a unique challenge in its product library. That challenge is to prove its products are valuable and valid in an industry that shrouds the fine details in secrecy and jargon. When Aflac came to my team looking for a series of videos to shed light on the ease and essential nature of supplemental insurance for the emerging millennial audience, we delivered a library of assets that provide an educational and engaging experience via animated shorts.

This library of videos is primarily used for sales enablement, but is also used for mid-funnel audiences to learn more about the new sales processes and product offerings Aflac provides as a differentiator in the industry.

 
 
 

Aflac Everwell Gig Economy

This animated video introduces the Aflac independent salesforce to an emerging target demographic, contingent workers and freelancers, The Gig Economy.

Click here to view the full video via Vimeo.

 
 

Aflac Everwell Advantage Phone Enrollment

Click here to view the full video via Vimeo.

 
 

Aflac Everwell Agent Assisted Direct

Click here to view the full video via Vimeo.

 

Series Creative Credits
Creative Direction: Amanda Cochran
Illustration: Amanda Schrembeck
Animation: Mitchell Hardage
Copywriting: Amy Anderson